SANCTUARY VENTURES, INC.
Sanctuary is your one-stop shop for mystical services. Our app, available on iOS and Android, provides daily horoscopes, personalized birth chart information, a library of informative articles, and the option to chat with astrologers, psychics, and tarot readers in real time. We have a sizable Instagram following as well (1.6M+).
As Sanctuary's Design Lead, I have been designing, illustrating, and animating social media posts, digital ads, email campaigns, brand partnership assets, and UI/UX layouts for them since September 2019.
Our branding presents a punchy, retro color palette and a collage-inspired photo illustration style with visual references to 1970s typographic elements and comic book textures.
Creative Direction: Haley Houseman
Copy: Haley Houseman, Codie Zamora, Sterling Bowen
Social
I collaborate with our copywriters, social media manager, creative director, and design interns to ideate and produce social media posts that engage with our audience of over 1.6M. Check out our Instagram page!
UX
I work with our head of product, creative director, and freelance UX designers to develop our app and website's interfaces. I use Figma to create new pages and frequently update images, icons, and other assets throughout the app.
Partnerships
One of my favorite parts of working at Sanctuary is collaborating with different brands for partnerships. Most partnerships feature primarily on our social channels, but we have worked with brands on products and events as well. Through our partnership program, I have developed signage for our event series with Moxy Hotels, designed packaging for our Apotheke candle, and assisted art direction for our AdoreMe lounge set and Reef sandal collections.
What's Your Sign?
I developed all illustrations and infographics for our debut book, What's Your Sign?, for its 2022 release. The book is 250 pages of everything you need to know to start your astrology journey, printed in full color.
